Two icons, one film, exceptional creations....
For Mugler, when it comes to embodying the brand, who better than the sharp-eyed and inspiring star blogger Kristina Bazan? For this "It Girl" with millions of social media followers, Mugler is a constant source of inspiration, even more so since David Koma was appointed Artistic Director.
Now the two stars have decided to shine side by side. Mugler and Kayture have been working together on a multi-faceted creative concept like no other. An enchanting story written by both partners and brought to life across all the brand’s platforms. An exclusive soundtrack produced by the French electro label Ed Banger Records and sang by Kristina Bazan. A key chapter....
In this exclusive film, the blogger reinterprets themes of desire, fantasy, metamorphosis and other Mugler codes by exploring its emblematic fragrances – Alien, Angel and Les Exceptions – one by one. She brings her fantasies to life. Through the revelation of her duality, she shows how to transform into a better version of yourself.
It’s the story of the duality in all of us and learning to embrace it,