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Hunter Schafer / Moses Sumney / Angel / A*Men / Fantasm / Eau de Parfum

Hunter Schafer & Moses Sumney: The Faces of Mugler's New Angel & A*Men Fantasm Eau de Parfum Sensuelle

Mugler has once again defied conventions with their latest fragrance campaign, this time for the captivating Angel Fantasm eau de parfum sensuelle and its masculine counterpart, A*Men Fantasm eau de parfum sensuelle. Featuring the captivating duo of actress and model Hunter Schafer and musician Moses Sumney, the campaign takes us on a surreal journey into a world where fantasy reigns supreme and traditional notions of masculinity and femininity are gloriously subverted.
20 juin 2024

Hunter Schafer: Unleashing the Fantasy of Angel Fantasm Eau de Parfum Sensuelle


The Angel Fantasm campaign is a visual feast, a whirlwind of distorted imagery and electrifying energy. Hunter Schafer, a vision in a daring black Mugler bodysuit designed by Casey Cadwallader, embodies the perfume's seductive power. Bathed in a celestial blue light, she moves through a black void, beckoning us to enter her realm of fantasy.

She holds up the iconic black star bottle – a symbol of transformation and the key to unlocking hidden desires. As the distorted images of the bottle flash and glow, imitating the captivating facets of the fragrance itself, Schafer undergoes a metamorphosis. No longer confined to a single form, she multiplies, her movements fluid and captivating, her presence both sensual and powerful.

The campaign's key visual captures this transformation beautifully. Schafer, outlined in that same electric blue light, is caught in a moment of metamorphosis, her eyes direct and powerful. The message is clear: Angel Fantasm is a fragrance for those who embrace their fantasies and dare to express their boldest selves.


Moses Sumney: Embracing the Strength of A*Men Fantasm Eau de Parfum Sensuelle


In a world saturated with traditional images of masculinity, Moses Sumney emerges as a breath of fresh air. His image for A*Men Fantasm is striking in its simplicity. Standing against a backdrop of electric blue light, dressed in a sculpted vest designed by Casey Cadwallader, Sumney commands attention with his intense eyes. There's a quiet power in his presence, a confidence that stems from embracing vulnerability and sensitivity.

Sumney's presence in the campaign aligns perfectly with his own artistry. His music, like A*Men Fantasm, defies categorization. It's experimental, bold, and undeniably captivating, echoing the perfume's message of embracing individuality.

A Powerful Duo Redefining Attraction

The campaign's second key visual brings Schafer and Sumney together, creating an electrifying image of modern duality. Bathed in the same blue light, their stances mirror each other's intensity. Schafer, the embodiment of fearless femininity, and Sumney, representing a sensitive yet powerful masculinity, stand as equals, united in their celebration of self-expression. Their connection is palpable, suggesting a shared understanding that transcends traditional gender roles.

With Angel Fantasm and A*Men Fantasm Eau de Parfum Sensuelle, Mugler doesn't just offer perfumes – they offer an invitation. An invitation to embrace our fantasies, to push boundaries, and to define our own unique forms of allure. It's a powerful message for a generation hungry for authenticity and self-expression.

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